CRM & Portals
Tiered pricing, ordering, stock, statements and resources, a portal your dealers and resellers can use 24/7.
Superstack builds the dealer ordering portal NZ and Australian distributors, manufacturers and wholesalers need when dealers still order by phone and email. Our dealer portal development gives each dealer their own prices, live stock and account balance in one login, so orders arrive ready to pick.
every order is a phone call
dealer portal development that takes the order
A B2B dealer portal earns its place when it beats ringing the rep. So every screen answers what dealers ring about: my price, your stock, my order, my account.
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Each dealer has an account with its tier, delivery addresses and who can order. A dealer's buyer orders, their accounts person sees statements, and the owner does both. An equipment supplier moves a dealer from silver to gold and every price updates.
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Every dealer sees their own price on every product, from tier, contract pricing and quantity breaks, and no other tier is visible. The catalogue carries specs and images. A parts distributor loads a supplier price rise and each dealer's prices follow their agreed margin.
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Dealers build an order from the catalogue or last month's order, with price and stock on each line. It lands in your inventory system to pick, and the dealer watches it move to picked and dispatched. A building supplies merchant reorders the Monday staples.
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Dealers see what is available: in stock, low, or backordered with an expected date. You choose how much to show, traffic light or exact quantities. An automotive parts dealer stops ringing the warehouse because the portal says if the part is on the shelf.
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Each dealer sees their balance, credit limit, open invoices and statements, pulled from your accounting software or your ERP, and pays online. Orders that would breach the credit limit hold for your approval. A wholesaler's accounts team stops emailing statements because every dealer has theirs.
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A dealer raises a warranty claim or return from the order line, with photos, serial number and fault. Your team assesses it, approves or declines, and the credit note follows in your accounting software. A manufacturer sees claims by product and spots a faulty batch early.
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Current brochures, spec sheets and point-of-sale artwork sit in the portal, so a dealer in Invercargill has the same material as one next door. When you publish a new catalogue, the old one disappears. Reps stop carrying a boot full of paper.
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The portal fronts what you already run. Orders go into Unleashed, your ERP or Shopify, stock and prices come back, and invoices come from your accounting software. Retail on Shopify and trade through the portal draw on the same stock, so nobody sells the last unit twice.
The dealer logs in and sees their tier prices. They build the order and the portal checks stock, then confirms it. The inventory system picks and dispatches, and the dealer gets a dispatch update. The invoice raises in your accounting software on dispatch and appears on the dealer's statement. Your team steps in for a credit hold, a backorder decision or a special price.
Your accounting software raises invoices and supplies balances, credit limits and statements. Unleashed, or another inventory system or ERP through its API, takes orders and returns stock levels and prices. Shopify and WooCommerce share products and stock with the portal. Stripe takes card payments on account.
Any system with an API connects. Click a logo to visit them.
Xero
MYOB
Stripe
Google Workspace
Microsoft 365
Twilio
Shopify
HubSpotAI is optional. Pricing, stock and credit rules run without it, and we add AI only where it saves the sales team time. See how we use AI and business process automation.
A dealer sees the lines they usually buy at this time of year, ready to add.
Claims sorted by product and fault type, so the right person picks them up.
A suggested reply to a stock or delivery question, with live order data.
Your sales and accounts teams run the portal from a browser: setting tiers and prices, approving credit holds, processing warranty claims and publishing resources. Reps see their own dealers.
Dealers and reps use the mobile app: scan a barcode to reorder, check stock in front of a customer, place the order from the ute and get a notification when it ships.
The reseller portal is the dealer's tool: catalogue, prices, stock, orders, statements, claims and resources. All three share one database, so an order placed from the ute shows on the warehouse screen.
Every dealer ordering at their own trade price, nothing keyed by staff.
ManufacturersDealer networks ordering direct, with warranty claims flowing back by batch.
Equipment suppliersMachines, parts and consumables on tiered pricing, with stock and lead times up front.
Automotive and partsFitment data in the catalogue, backorder dates on every line, orders from the workshop.
Building suppliesTrade accounts with credit limits, site delivery addresses and statements nobody posts.
Quickest start
We customise the existing Superstack dealer portal module with your tiers, catalogue and inventory connection, the fastest route to orders without phone calls.
Most common
We combine the portal with inventory management, a customer portal and API integration into distributor portal software for your whole trade channel.
Fully bespoke
A bespoke build for complex channels: multi-currency across NZ and Australia, EDI with large dealers or configurable products.
Shopify B2B fits when dealers buy a simple catalogue at a few price levels and stock lives in Shopify. A custom portal fits when pricing depends on contracts and quantity breaks, or when your stock and invoicing live in an ERP and your accounting software. Some run both: Shopify for retail, the portal for trade.
As many as your price list has, and they stack. Our dealer pricing portal handles base tiers, contract prices for one dealer, quantity breaks, promotional prices with end dates and a rule for which wins when they overlap. Each dealer sees only their price. Change a tier and every affected price updates.
Yes. Credit limits and balances come from your accounting software or your ERP, and every order is checked against them. An order over the limit goes on hold for accounts to release. You choose a hard stop or a warning. The dealer sees why it is held and pays online to clear it.
Yes. Unleashed and similar inventory systems connect directly, and most ERPs connect through their API. Orders flow from the portal into your system, and stock, prices, order status and dispatch flow back. If your ERP has no API, we work from scheduled file exchanges. Our API integration services page covers the approach.
Yes. A dealer account carries its currency and tax treatment, so an Australian dealer sees AUD prices with Australian GST, and their invoices raise in your Australiyour accounting software organisation. Price lists are set per currency, not converted. Stock shows from an Australian warehouse or from NZ with a longer lead time.
Yes. The portal works in a phone browser, and the mobile app adds barcode scanning to reorder, push notifications when an order ships or a claim is approved, and offline access for reps with no signal. A dealer in their storeroom scans the empty shelf label and the order is done.
Built around the way you work.
Your business shouldn't have to fit someone else's software. Tell us how your business works. We'll show you what Superstack can build around it.
Send us your dealer price list and last week's orders. We'll show you the portal that takes them.
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